TikTok Ads
Plan, name and tag your TikTok Ads campaigns.
Plan TikTok ads, creator work and organic posts against a goal, and tag each one the same way as every other channel.
Tied to a goal
Every TikTok Ads ad is planned under a goal and a funnel stage. The coverage check shows whether this channel is over or under what your strategy allocates.
A name that carries the ID
Each ad or message gets a tracking code, and the name your specialist builds includes it. Fix a typo later without re-tagging.
A tagged link
Links are tagged for you, with the code in
utm_id, so nobody types a UTM by hand. For app installs, TikTok Ads reports to your measurement partner by campaign and ad name, so the code goes in the name.
How TikTok Ads links are tagged.
| Channel | utm_source | utm_medium | Lands in GA4 group |
|---|---|---|---|
| Paid social | tiktok | paid_social | Paid Social |
| Influencer & creator | tiktok | social | Organic Social |
| Organic social | tiktok | social | Organic Social |
Example: yoursite.com/page?utm_source=tiktok&utm_medium=paid_social&utm_campaign=spring_promo&utm_content=ad_name&utm_id=kd_4a2w917
From plan to TikTok Ads.
Each ad gets a checklist entry with its name, audience, dates, budget and tagged link. Copy from Kleardata's sheet into TikTok Ads Manager.
Plan TikTok Ads against your goals.
Free to start, with 30 days of full access.